IN THE LAST three years, almost 1,000 new generic Top Level Domains, also called new gTLDs, have become available for registration. This exponential increase from the previous 22 options like .com, .net, and .org. has created a historic change in the way people navigate the web. Companies looking to provide the next big domain extension…
1. Boosts visibility of your brand Social Media marketing Imagine your company brand being available to over 2 billion users on just Facebook, Instagram and Twitter combined. That figure doesn’t consider Tumblr, Skype, Snapchat or LinkedIn, which combined, have another 1.1 billion users. Before we go any further, we are already talking about your brand being…
Google Analytics is an analytic web service that tracks and reports traffic on a website. The best part is that they offer a free version and it integrates seamlessly into other Google services which simplifies some of your web service needs. It’s another example of how Google is slowly taking over the internet and the world…
All businesses need to keep track of an online reputation. It only takes a couple of hours for a bad customer experience to go viral and impact your bottom line. It’s even worse if you don’t know it’s happening and you’re not on top of the situation. Here’s what you can do to improve your…
1. It costs you less Choosing telemarketing over other marketing platforms is a good idea for sales & marketing professionals and business owners. It is comparatively cheaper than other marketing methods, such as journal/magazine or website advertising. 2. It can help you expand With telemarketing, you can easily expand your business, create lots of new…
In simple words, a domain name is nothing but the name (URL) of your website. No two websites in the world can have same domain name with same TLD extension like .com, .org, .info etc. Normally, when you sign-up for web hosting solutions, a hosting firm may offer enticing hosting deals with free domain registration…
Google Analytics is a free service that will help you to obtain the most value from your business website. With all that it has to offer, it certainly takes time to get familiar with the platform and utilize it properly. However, if you start with the Google Analytics basics, you can slowly build your knowledge. It is…
Financial Advantage Unlike an in-house marketing team, an inbound marketing agency offers a greater sense of flexibility when it comes to your business budgets and finances. Typically agencies are hired on a monthly retainer basis, or as a flat-fee. Each financial investment towards the inbound marketing agency goes towards utilizing a highly specialized team made…
Basically email marketing is the use of email to promote products and/or services. But a better definition of email marketing definition is the use of email to develop relationships with potential customers and/or clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. Much of the spam email we all get proclaiming…
The call to action is part of what is known as the conversion process. And this process can be broken down into three parts. The call to action is the first component in it. You first create a call to action to entice a visitor, lead, prospect, or customer to take action, whether that’s to download…
