Exact Match Domain

During the fall of 2012, in a time when webmasters were already scrambling to deal with 3 consecutive Penguin updates, as well as Panda updates, Google released the EMD update filter. The EMD update otherwise known as “the exact match domain” update algorithmically targets websites that use an exact match domain to rank for keywords…

The Benefits of Blog Commenting

Any online marketing professional that knows what they are talking about will tout the benefits of business blogging. It’s a great way to establish your business as a thought leader in a particular industry, drive traffic to your website, and improve link building efforts for SEO. While it’s obviously important to spend time writing content…

What is Google Hummingbird?

Unlike the previous Panda and Penguin updates which were initially released as add-ons to Google’s existing algorithm, Hummingbird has been cited as a complete overhaul of the core algorithm. While it’s believed that many preexisting components of the core algorithm remained intact, Hummingbird signaled Google’s commitment to an increasingly sophisticated understanding of the intent of searchers’ queries with the goal…

Increase Your Google Page Rank

Google Page Rank is an elusive term that most blogger don’t completely understand. In fact, there are probably few people in the world who completely understand it, because Google keeps the secrets of its Page Rank algorithm very guarded. Boosting your Page Rank isn’t something you can do in a day. If it were, everyone…

What Is Classifieds Advertisements

Classified advertising is a form of advertising which is particularly common in newspapers, online and other periodicals which may be sold or distributed free of charge. Advertisements in a newspaper are typically short, as they are charged for by the line, and one newspaper column wide. Publications printing news or other information often have sections…

Off Page Optimization

Off page optimization refers to all the measures that can be taken outside of the actual website in order to improve its position in search rankings. These are measures that help create as many high-quality backlinks as possible. What is Off Page SEO? Off page SEO refers to techniques that can be used to improve the position of a…