Advantages and disadvantages of email marketing

Marketing your products or services by email can be a fast, flexible and cost-effective way of reaching new customers and retaining existing customers. Email marketing allows you to create more targeted and personalised messages. This can help you to build more meaningful relationships with your customers. It can also improve response rates to your direct…

How to Choose the Right Domain Name

IN THE LAST three years, almost 1,000 new generic Top Level Domains, also called new gTLDs, have become available for registration. This exponential increase from the previous 22 options like .com, .net, and .org. has created a historic change in the way people navigate the web. Companies looking to provide the next big domain extension…