Candidate have to Developing and driving proactive media relations to generate positive coverage for OYO, includes holding key industry / influencer relationships and Managing issues and crisis situation, if and when required
Job Description:
- Conceptualizing, directing and editing the development and/or developing a variety of content, from social media posts to thought-leadership articles, videos, podcasts etc. in traditional as well as new age (Digital) Media sources/channels for placement across a variety of earned and shared media platforms.
- Driving measurable collaboration across Leadership, Corporate Communications, Marketing and Brand teams to ensure communications plans, narratives and content deliverable are leveraged to maximum effect.
- Ensuring a steady pipeline of company news and participation at industry forums, awards and recognition, speaking engagements, etc.
- Driving and executing events for press, media and analysts (working closely with investor relations team)
- Working with external agencies and key stakeholders on media monitoring Traditional and Online Media announcements, press articles and other communication materials. Track and report communications effectiveness.
- Developing and driving proactive media relations to generate positive coverage for OYO, includes holding key industry / influencer relationships
- Managing issues and crisis situation, if and when required
- Partnering effectively with HR in building a strong Employer Brand and driving engagement in all internal initiatives in partnership with the internal communications manager
- Flawless coordination with the external PR agency to execute any/all campaigns
- Ownership of priority campaigns to drive value and proposition of all OYO offerings
- Researching new Media Channels and contacts
- Excellent media contacts with the corporate/ startup/ financial/ media & influencer universe
- Work entails frequent travel to other cities to further media relationships
Skills: Media Monitoring, Corporate Communications, Investor Relations, Analytical Skills, Executing Events, Communication, Influencer Marketing, Leadership, Media Relations, Campaigns
Job Details:
Seniority Level: Mid-Senior level
Industry: Public Relations & Communications
Employment Type: Full-time
Job Functions: Public Relations
Company Profile:
OYO is South Asia’s largest hospitality group with presence across 230 cities and currently operating 4000+ exclusive hotels and 3000+ exclusive home supply in India, China, Indonesia, Malaysia, Nepal, UAE and UK.OYO pioneered and revolutionized the fragmented and legacy-driven budget hospitality space by enabling standardization of services, amenities and in-room experience. Through use of its proprietary technology all developed in-house, OYO has delivered predictable, affordable and quality accommodation to millions of travelers in Asia.
Assistant Manager Job Link: http://tiny.cc/q2p8gz
